Sales and Marketing, Business Intelligence & Market Research

       








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Quote: The best products and services may sell themselves, but only if they are made known to the people that can use them.

Introduction

The decade of 2000's is one of great promise and also of great uncertainty. On one hand, the advent and pervasiveness of the internet have open up customer base to countries beyond our imagination. People from every corner of the world are finding new opportunities and doing business via the internet, opening up a much bigger base for consumer market. Internet is now widely used to promote products, services, taking airline and hotel bookings, conducting bank transactions, and free internet calls etc.

What good is a product, when none of its potential customers has ever seen or heard about it. Sales and marketing is an essential part of business process, it opens up the potential and reaches out to the distributors, resellers and finally the consumers.

Our Strengths
Asia is a vastly fragmented region, with over 30 countries and 60 major languages. Our strength is in knowing what works and what doesn't. Asia business is unique and has little or no resemblance to Western style business. Traders, resellers and dealers are willing to take regular smaller profits and by selling in larger volumes they hope to make the enough profit. Customers here are also quick to explore such weakness and bargain for the lowest prices.

We have worked for multinational corporations (E.g. Intel, Acer, I.T.T., Motorola, Adaptec etc) and local businesses, and conducting business daily in Asia. We speak major Asian languages and have in-depth knowledge of how businesses are conducted and transacted in this region. We are savvy in dealing with different customs in the region, which are very different from that of the Western world.

We have conducted business in Asia, namely from as far South as New Zealand, North as China, and as far West as the Indian Continent. We have marketed products ranging from CPU, computer cards, motherboards, disk drives, servers, computer storage system, RAID technology/products,  wireless hardware, memories, software, capacitors, LED, capacitors and connectors etc.

Market Research
We conduct initial market survey to determine the possibility and profitability for potential businesses for our clients. We can assist in compiling T.A.M. (Total Available Market) reports and do the R.O.I. (Return on Investment) justification for a one-time engagement fee.

For this, We conduct a thorough search of the market, engage people in the businesses, distributors, potential customers, and other possible sources to gather our data. We also rely on published data, industry related consultants , plus our own resources to come to a final conclusion and a final report.